1 To foster connections among key players in the industry and support the development of new business opportunities with high-level decision-makers;
2 To build a network by sharing experiences from all actors in the olive oil supply chain, in order to tackle challenges related to international competitiveness rising production costs and prices, digitalization, and sustainability;
3 Giving new visibility to brands in the entire market;
4 Presenting the excellence of EVO oil produced ;
5 Telling their product through special initiatives and demonstration activities, such as conferences, master classes, tasting sessions, and show cooking.